The challenge
The Sizzle is an all-purpose artisan sauce sold in three heat levels: Mild, Original, and Extra Hot. Zack Mazur needed an ecommerce experience that matched the bold, craveable personality of the product and made it easy for customers to buy single bottles or build their own multi-packs, while supporting subscriptions and repeat purchases. A standard Squarespace store could not deliver the interactive buying experience the brand wanted.
The solution
We built a bold, appetite-driven ecommerce site on Squarespace, then custom-coded an interactive Build Your Own Pack tool using JavaScript, jQuery, CSS, and HTML that goes well beyond native Squarespace functionality. Customers drag bottles into a carrier, mix and match any combination of three heat levels, and see pricing update live, with one-time and subscribe-and-save options and free shipping on larger packs. The result is a playful, hands-on buying experience that reinforces the brand rather than a generic product grid.
What we built
- Bold, appetite-driven ecommerce design on Squarespace
- Custom-coded Build Your Own 3-Pack and 6-Pack tools with drag-and-drop bottle selection
- Live pricing that updates as customers build their pack
- One-time purchase and subscribe-and-save options
- Mix-and-match across three heat levels with free shipping on larger packs
- Custom JavaScript, jQuery, CSS, and HTML beyond native Squarespace capability
- Responsive, mobile-friendly shopping experience
Built with
- Squarespace
- JavaScript
- jQuery
- CSS
- HTML
The outcome
The finished store gives The Sizzle a distinctive, interactive ecommerce experience that matches the brand's bold personality, turns pack-building into part of the fun, and supports both one-time buyers and recurring subscribers.
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